Online Marketing Shoes and Apparel Brand to Break the Market

Faced with a wide range of network marketing model, a lot of shoes and apparel industry operators are somewhat confused. Taobao Mall or an independent store, or other platforms, in many brands, and more still in the show brand image for the purpose of not effectively the formation of brand offensive. The era of network marketing, all kinds of new concepts and technologies emerging, as "unrestricted warfare" thesis "technology like sets of feet in the human magic shoes in the commercial interests tighten the spring, people only dance with the shoes, in accordance with the rhythm of it is given quickly rotating. But whether it is physical marketing competition or network channels, competition, means are the target service, especially in the field of business competition, latecomer only break the limit to break market boundaries, change the rules of the game to low-cost, high-speed realization of benefits. Speaking from the perspective of the war, nothing is prepared unrestricted warfare means that means, information is everything to the battlefield is omnipresent, means that the modification of the traditional rules of war.
The competition of the shoes and apparel industry, we can often find some brand through some tactical means to enhance the strategic height, in order to achieve the maximization of local victories. The author and the person in charge of some brands in the exchange of e-commerce development, they tend to for example a certain big brands in this one done, or promotion, or traditional channels, the problem of conflict. Having the truth, but conversely, if these big brands e-commerce field to do the fast, small and medium brands which have a chance. E-commerce era, no brand big opponents can not participate in the competition; Similarly, no small brands can not compete, powerful and weak business war. Strong is not Skate Shoes enough to not be overcome; weak no weak to not participate in the competition.
The strong have its weaknesses, so strong you can instantly into weak; weak has its strengths, so weak you can instantly into. The key is to find that the strength of the power conversion between point. Indeed have to face in the Internet sales from the property point of view of the shoes and apparel products, logistics, service and other problems. The existence of these problems, it is the enterprises should focus on to explore the creative point, if you sort out the entry point and the integration of the junction point, you can homeopathic brand to break through.
It's written by GoodLandShoes date 4.8.2012